Author
Bartek Kulasza
Bartek Kulasza co-founded Zolmi salon software and is a beauty and wellness content writer.
He creates informative content that focuses on efficient business management. He covers salon software, marketing and sales, budgeting and reporting, salon design and equipment, inventory management, growing customer base, helping businesses optimize operations, enhancing customer experience, and increasing profitability.
He provides valuable insights and expertise to empower owners and managers to make informed decisions, stay ahead of industry trends and create meaningful connections with their customers.
You can connect with him on LinkedIn.
Posts by Bartek Kulasza
Small Business Saturday Salon Marketing Ideas | zolmi.com
Small business Saturday comes after thanksgiving and has traditionally become accepted to remember local businesses within communities. Why not take advantage of some small business Saturday salon marketing ideas to crank up your sales. You don’t even…
13 Top Ideas For Salon Valentine's Day Specials | zolmi.com
The celebration of St. Valentine’s Day, on February 14, is an ancient tradition but, with a few, carefully chosen salon valentine's day specials, salon owners and managers can provide a new take on the ‘season of love’ and boost their profits into the…
Easter Salon Specials | 9 Eggtastic Ideas For Your Salon | zolmi.com
Easter holidays are around the corner, and it’s about time you start hyping your salon with some salon Easter specials for your current and potentials customers. Briefly, to create a constant buzz of your salon daily, you need to be on trend and join…
Salon Marketing For Mother's Day |11 Steps to Success | zolmi.com
A trip to a salon or spa makes a fantastic Mother's Day treat for mothers around the world and it's a great experience to feel cared for and pampered. Many smart salon and spa owners or managers are aware of the opportunity and create special Mother's…
Mother's Day Salon Ideas | zolmi.com
When you're looking for Mother's Day salon ideas there is a great selection of inspirational packages to promote that are sure to be appreciated. Outlined here are a few of the exciting Mother's Day retail promotion ideas that your hair and beauty salon…
Top 10 Salon Staff Retention Ideas that Work | zolmi.com
Do you need salon staff retention ideas? The rate of salon walkouts is at an all-time high. Given the constant growth of the beauty industry, new salons are opening every day, creating more and more job opportunities for salon staff. Therefore hiring…
25 Salon Staff Motivation Ideas to Increase Their Performance | zolmi.com
In the fast-paced and dynamic beauty industry, it can be hard to come up with new salon staff incentive ideas. It’s important to build a teamwork and communication-centered culture to learn what motivates your staff, and then act as an example for them…