Author
Bartek Kulasza
Bartek Kulasza co-founded Zolmi salon software and is a beauty and wellness content writer.
He creates informative content that focuses on efficient business management. He covers salon software, marketing and sales, budgeting and reporting, salon design and equipment, inventory management, growing customer base, helping businesses optimize operations, enhancing customer experience, and increasing profitability.
He provides valuable insights and expertise to empower owners and managers to make informed decisions, stay ahead of industry trends and create meaningful connections with their customers.
You can connect with him on LinkedIn.
Posts by Bartek Kulasza
How to Set Short-Term Goals for a Salon? | zolmi.com
Do you want to know how to set short term goals for a salon? Understanding how to plan effectively for those so-called little daily tasks and routines is the number one key to building a sustainable business. Sometimes, too many rules make goal-setting…
47 Most Common Complaints in a Salon | Improve Your Salon | zolmi.com
Dealing with client common complaints in a salon on a daily basis is a fact. A good company policy is to have a complaint procedure in place the day the salon opens. This can help a great deal in settling issues amicably that arise between a salon and…
Why Hairdressing Consultation Questions Are So Important | zolmi.com
One of the easiest ways to grow your salon’s business and ensure client satisfaction is a thorough hairdressing consultation. It’s impossible to underestimate the power of these seemingly-simple interactions. Every consultation is your chance to really…
How To Write Salon Questionnaire for Clients In 2025 | zolmi.com
When a client steps into your salon you need to get the right information from them via a salon questionnaire for clients and thus they immediately start rating your service. From how you greet them, even when you are busy how you acknowledge their presence,…
How to Talk to Clients in the Salon | zolmi.com
Want to improve customer experience and enhance customer loyalty by learning how to talk to clients in the salon? Positive relationships between hairdressers and clients are the bedrock of a successful business. Salon owners must cultivate these relationships…
How to Increase Bookings With Better Salon Customer Retention in 2025? | zolmi.com
For salon owners, the importance of salon customer retention cannot be understated. Salons need to be able to retain customers, building loyalty among their clients in order to boost profits, gain referrals, strengthen their marketing strategies, and…
Salon Client Retention Strategies That Will Grow Your Business | zolmi.com
Salon client retention strategies all come down to offering services that make customers keep coming back for more and ensuring that return customers keep coming. A hair salon requires employees who relate well with clients because one bad one can send…